Adobe Summit 2025
For Adobe Summit 2025, a conference featuring some of the most innovative minds across industries, we created an opening film that builds excitement and highlights key topics such as AI powered digital experiences, building brand momentum and deploying content at speed in a rapidly changing industry.
Producer:
Bridget Danko
Copywriter:
Bee Ferguson
Animation Partners:
Modern Logic
Art Director:
Charlie Hilger
Creative Direction:
Joe Volpicelli, Frank Lipari, Timothy Gunatilaka
Opening Sizzle:
We strove to captivate and inform using techniques like parallax shifts and kinetic layering.
Dynamic typography utilized the Adobe brand fonts to guide the narrative and create visual interest
Interspersed photography brought the consumer into the picture and showcased humanity as a focus.
Widescreen Layout
View from the audience: